The popular app Noom is one of the biggest to turn to AI. An analysis of the results of 35,921 users from 2012 to 2014 found interesting results: 77.9% of participants reported a decrease in body weight; 25% lost more than 10% of their body weight; and nearly 80% reported they kept the weight off for more than nine months. The app uses AI to sift through a users exercise and food logs and suggest personalized diets and changes in fitness regimens to maximize a users weight loss. The AI also helps educate, suggesting articles that explain things like why whole grain bread is better than white. But since the study, Noom has added an old-school approach to its data-driven app: real-life weight loss coaches. Actual human beings. Nooms president, Artem Petakov, told Fast Company that he’s seeing even greater success that takes all the calories in/calories out math that most apps gather and turns it into motivation. useful sitePersonalized programs start at about $45 a month. Here are Noom’s four keys to success: The data entered by users goes to their coach’s dashbord and then the coach offers immediate feedbackand empathyto keep clients on track.
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